WHY SEO (Search Engine Optimizer)?

What is SEO?
Search Engine Optimization. The art of making your website relevant and important so that it ranks high in the search results for a particular word.


SEO can make the content of your web pages more relevant, more attractive, and more easily read by search engines and their crawling and indexing software.

Why would this be of great importance to you? Would it be important to you if customers were unable to find your telephone number or find the address of your business? I do not think that many businesses could survive for very long in this situation.

Of course, your current customers and persons already acquainted with your business would be likely to find your web site without difficulty. Wouldn't they?

Are you absolutely sure that your advertising has reached enough potential customers? Did you consider that some people simply do not read the newspapers? How about people who didn't get the issue of the magazine where you placed an expensive ad?

So, what about the search engines? Those people could just enter a few words into a text box, click a button, There is a link to your web site. Aren't search engines wonderful?
Yes, search engines can be wonderful, and the scenario above can happen, but not without some work. This is where SEO comes in.